Voice and tone
This guide will help us speak with one consistent voice throughout the MnDOT website. That voice will, of course, shift in response to the needs of a given situation; think of the way you speak differently if you’re at a podium addressing a large audience as opposed to in an informal Teams meeting. It’s still you and your voice, changing your tone to suit the situation. This is the aim of the “tone flexes” section of this guide.